Pay it Forward



A small gesture can make a truly amazing impact. Last week we witnessed our small gesture unfold in a nice chain of events. As many of you know, Treeline donates 10 trees to be planted in each new client’s name as one of our Green Initiatives and as to say thanks for working with us. Sometimes we get excited about other events such as expanding families, new offices, and other accomplishments.

Last month the San Diego Ad Club opened their new offices in Hillcrest and we though it was more than enough reason to do some gifting. They were more than excited to receive a framed certificate and to be part of the National Arbor Day Foundation’s reforestation project currently planting the donated trees in the Plumas National Forest. We were thrilled they appreciated their gift but even more thrilled with AdClub’s actions the following month.

At the Annual AdClub board retreat, instead of giving each of the 22 members their usual appreciation plaques, AdClub announced that they had planted 10 trees in every board member’s name. With the opening of the new office they wanted to push a number of green initiatives and their paying it forward with donated trees really touched our hearts. Those 10 trees that we gifted in their name had within months turned into 240 trees.

So please keep in mind that no thought is too small and that whenever you have a chance to make a small impact, give it a go and you’d be surprised by the effect.